Gardens by Water Gems
Water Gems is an established, award-winning, garden design and build company. They specialise in water feature construction and pond maintenance hence their name. In order to raise their profile in the landscape gardening marketplace we conducted a review of their branding and recommended creating a sub brand, Gardens by Water Gems, specifically aimed at the commercial and domestic marketplace. They deliver gardens that are truly bespoke with beautiful workmanship, dramatic features combined with locally sourced materials and award-winning designs. Their new sub brand reflects all of these qualities using graphics to convey planting, hard and soft landscaping and water. A muted, organic colour palette, was chosen to reflect the nature.
We created a new logotype applying it to business stationery, vehicle livery and clothing. A new website was designed and built in collaboration with our digital partner Web Advertising to showcase their work and provide a insight into the scope of Water Gems offering.